Description.
Content marketers love getting likes. And hey, who doesn’t appreciate a bit of validation? But what do likes actually mean? What business value do they have? In this P4T episode we shine a light on our beloved metric and invite some healthy scepticism. Because while every measure has a place, we think we should be more ambitious. Why target likes when we can drive action?
People involved.
- Creative: Dave Watson
- Author: Evelyn Timson
- Editor: Steve Watson
- Animator: Pedro Marquez
- Sound Design: Tom Cornes
References.
- The Social Dilemma (Netflix)
- The Simpsons: Banksy Opening Credits
- The Addams Family
- Anchorman
- The Wolf of Wall Street
- Brooklyn 99
- Mad Men
- Seinfeld
- Despicable Me
- Dumb and Dumber
- Jingle All The Way
- Planet of the Apes
- Masterminds
- Red Hot Riding Hood (Tex Avery)
- The Office (US)
- Happy Gilmore
- The Office (UK)
- Shaun Of The Dead
- Mr Bean: The Movie
- Mad Max: Fury Road
- The Truman Show
- Meet Joe Black
- Captain America
- Gladiator
- The Cable Guy
- Ned Rifle
- Shaun The Sheep: The Movie
- Rumble In The Bronx
- “Cute Ticklish Peekaboo Kitten”: WTFnews540
- Boogie Nights
- Notting Hill
- 11.22.63
- There’s Something About Mary
- Iron Man
- Moonstruck
- Pride and Prejudice (2005)
- Ghost
- Castaway
- Gone With The Wind
- Edward Scissorhands
- My Best Friend’s Wedding
- Jerry Maguire
- Peep Show
- Easy A
- The Internship
- Terminator 2: Judgement Day
- Point Break
- Cool Hand Luke
- ‘Addicted To Love’ by Robert Palmer
- ‘I Like It’ by Gerry and the Pacemakers
- ‘Hello, I Love You’ by The Doors
